A couple of years back, we might have said that Travis Taddeo was one of the rising stars of the Montreal runways. But it’s safe to say now that his star has risen, and not just at home.
Still, there’s a heartfelt pride about the designer here in Montreal, where The Volts is based. It was here that Taddeo studied fashion design and launched his edgy, street-inspired label, and it was at our own Montreal Fashion Week that he made his runway debut in 2009.
Of course, Taddeo‘s signature dark, avant-garde designs have taken him beyond our humble town, he’s shown at Toronto Fashion Week as well and is gaining notoriety in New York among the more adventurous fashion aficionados.
It’s easy to see why. Taddeo‘s designs possess a distinctly urban feel, drawing on the glamour, grit and danger of the big cities where his label seems to hold the largest appeal.
With a wild, post-modern, almost apocalyptic theme running through most of Taddeo‘s work, it’s clear that these aren’t clothes for the tame. That much is apparent even in the titles of Taddeo‘s collections, as in his most recent, ‘The Doomed Generation.’
Elements of gender bending, severe cuts, the warping of the functional into the purely aesthetic – these are all risks Taddeo is willing to take. And that’s much to the delight of like-minded consumers who have, until now, been hungry for something a little darker, a little harder, a little stronger.
Travis Taddeo Campaign Video. from CONIFÈRE VIDÉO on Vimeo.
- Emily
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